Are you ready for the Myrtle Beach Bowl?

December 2023
Written By: 
Angela Robertson
Photographs by: 
courtesy of David Jensen

The Myrtle Beach Bowl, celebrating its fourth year, is gearing up for what’s certain to be another successful collaboration in mid-December when ESPN Events televises the college postseason football game at Coastal Carolina University’s Brooks Football Stadium in Conway. 

The Myrtle Beach Bowl is the only bowl game held in South Carolina.

On Saturday, December 16, at 11 a.m., two Division I football teams from the Conference USA, MAC and/or SunBelt Conference will battle for victory in what’s become an anticipated event along the Grand Strand.

The competing teams will be announced on Selection Sunday, Dec. 3. Myrtle Beach Bowl Executive Director Rachel Quigley says the game brings a big economic boost to the Grand Strand.

“The Myrtle Beach Bowl Game is an opportunity to showcase our area on national television (ESPN) and have a huge impact on the local community,” she notes. “Last year's economic impact was $5.4 million. People traveling for the game include the teams, their families, and fans. They all dine, shop, and visit entertainment venues and attractions while in town.”

Last year’s game attendance, for example, was well more than 12,000–nearly twice that of 2021, Quigley says, and there’s a likelihood that this year will result in more tickets sold.

“There may be tickets at the gate, but we encourage people to purchase tickets ahead of time,” she advises.

For pre-sale tickets, information on pre-game events such as a Friday, December 15 pep rally at The Hangout (4 p.m.),  merchandise, etc., check out

Ticket prices were not available at Grand Strand Magazine’s press time. 

Myrtle Beach Bowl Game
December 16, 11 a.m.
CCU’s Brooks Stadium