What started as an experiment of sorts proved to be a great success, pulling giant crowds of country music fans to the Myrtle Beach shore.
Chase Rice works the crowd at the 2016 Carolina Contry Music Fest.
Fan grab selfies with Kelsea Ballerini at the 2016 festival.
Jake Owen keeps festival-goers pumped up with the help of a beautiful beach sunset at the 2016 Carolina Country Music Festival.
Maren Morris performs in 2016 with a sunny ocean backdrop.
and Jason Aldean are among the headliners for this year’s Carolina Country Music Fest.